Made in Melbourne


Take a shopping tour with a twist through the charismatic, multicultural hipster suburb of Brunswick – bursting with independent cafes, street art and colourful characters.

A shopping tour focusing on locally-made crafts

Browse the eclectic shops filled with vintage treasures and products designed and made by Melbourne craftspeople. Visit artists’ studios, meet the artists and see how they create their wares behind the scenes. ##

• Get to know the suburb of Brunswick and its unique culture
• Discover street art and learn about the characters of the area
• Browse authentic, unique, sustainably-, locally-, and hand-made souvenirs
• Experience first-hand how local artists and craftspeople create their products
• Reject the fast fashion movement and learn a fresh new mindset around shopping with a visit to a second-hand consignment store and shops selling local handmade goods

Your tour begins outside of Jewell Railway Station. (If you arrive early, nip over to Nice One coffee for delicious, locally roasted coffee.)

Your first set of stops will be at Melbourne “op shops” (also known as charity shops, thrift stores, second-hand stores, depending on where you’re from) and an eclectic consignment store, one of the only ones in Melbourne! Explore the bustling second-hand shopping scene as your guide will help you design a totally new look. It’s a rite of passage to find a treasure in a Melbourne op shop, and you might be surprised at what you discover!

Next, go meet local fashion designers who make clothing in the shops and nearby factories where they sell their unique designs. These designers take an ethical and approach to their production. Browse through sustainable and locally-made fabrics, hand-printed garments and hand-crafted jewellery.

Your tour will lead you down one of Melbourne’s most exciting roads, lined with Victorian architecture and a plethora of locally-owned shops. Your guide will take you to meet a variety of shop owners who will share with you their passion.

Later, discover a comic book studio where all the comic books are hand-drawn by artists on site. Hear about their current exciting projects and watch art in action. It’s possible to have a caricature drawn by a local artist at the studio.

Next, nip around the corner to an alleyway containing independent galleries and artisanal cheese and wine shops. Here we have the opportunity to pop into a store selling jewellery made by local Melbourne jewellers, and another containing tote bags and more local-made comic books and prints.

Toward the end of your tour, you may be working up a hunger, so your guide will be happy to recommend a great spot for lunch. Enjoy a well-earned nibble after a satisfying day’s shopping.

Meeting Location:

Your tour will begin Meet at “Nice One” cafe next to Jewell Train Station (15A Union St Brunswick).